Fünkli is a lovingly designed mascot for the Rapperswil Seenachtsfest. Developed as part of the “Brands and Identity” module at ZHdK, the project aims to enrich the festival with an emotional, visual character that especially appeals to children and strengthens the sense of community. With a children’s book, friendship coloring book, 3D figure, and various merchandise products, Fünkli invites everyone to empathize, participate, and recognize, bringing fresh vitality to the event’s visual communication.
Branding, 2025